

01Essential Bralette
It started with a 4 a.m. alarm, two sisters, and a promise to finally bag that summit they’d talked about since they were kids. In the dark, the Essential Bralette sat patiently as they sipped coffee on a buzzy drive to the trailhead. By sunrise, it was making its way up the mountain beneath three layers of clothing. By noon, it was ready to shine as the sun came out, the layers came off, and an alpine lake beckoned for an impromptu plunge. Come evening, it kept her cozy beside a campfire as the sisters recounted their favorite moments from a day that would become one of their most cherished memories.































