Merino, Mission, and the Magic of Good Underwearwith BRANWYN's Sarah Cumming - BRANWYN | Performance Innerwear

Merino, Mission, and the Magic of Good Underwearwith BRANWYN's Sarah Cumming

August 7, 2025 | "You put it on and think, ‘Ooh, these feel tight-ish and interesting.’ And then you move and you realize it just becomes part of you."

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Merino, Mission, and the Magic of Good Underwear with BRANWYN's Sarah Cumming | Tarin It Up Podcast | August 7, 2025

Sarah Cumming, COO and CFO of BRANWYN, shares her unconventional career path from corporate fashion to sustainability-focused leadership, emphasizing the power of aligning values with work. She highlights why Merino wool is revolutionary in innerwear—temperature-regulating, odor-resistant, and chemical-free, making BRANWYN’s seamless designs a game-changer for women in everyday life, athletics, and outdoor adventures.

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